Good Bye 2010…GET READY 2011!
January 4, 2011
It’s crazy how the older we get, the faster and faster time FLIES by! Given that 2011 is already upon us, I took some time to remember 2010 and enjoy just some of the FANTASTIC and EPIC times we had! Here it goes…
January 2010…we expanded (from 2 coffee shops and 1 City Market in Aspen) into 80 King Soopers and City Markets statewide! For our first order, we had oven issues in Denver, so Alex and I loaded our cars FULL of supplies, drove to Aspen, and baked 24 hours straight! This is a great picture of Alex taking a 15 minute nap (in the kitchen) on a cot between batches! Needless to say, we met our deadline and delivered our first “BIG” order for King Soopers City Market and hit the LOVE officially hit the shelves statewide on January 13, 2010!
February 21, 2010 – We are written up in the Denver Post! “Love Grown Foods’ granola, $4.99 per 12- ounce bag, at 80 Colorado King Soopers and City Market stores and online at lovegrownfoods.com. University of Denver graduates Maddy P. D’Amato and Alex R. Hasulak created this cereal that contains no corn syrup or refined sugar, trans fats, hydrogenated oils, preservatives or artificial flavors. Try the apple-walnut, raisin-almond, or sweet cranberry-pecan, all baked in Aurora.”
March 2010 — We start spreading the LOVE! From news broadcasts to meeting customers in the stores we are out, about, and on a mission to show people how HEALTHY can be DELICIOUS!
April 2010 — Life starts getting crazy. Between baking, marketing, and running the day-to-day business we realize we need some help. We brought on 2 of our friends from college to help us spread the LOVE! Here Baxter and I are getting pumped to be stoked!
May 2010 — Things get sticky (literally). We are learning the ins and outs of production and lovin’ every minute of it. Nights are spent baking and days are spent spreading the LOVE! In this EPIC picture we had an over-flow of honey…
June 2010 — Summer…and farmers market season starts with a BANG! Between Cherry Creek Farmers Market twice a week and the Stapleton Farmers Market every Sunday, we had a blast getting people stoked on some LOCAL LOVE. We are also all about getting active and refuelling properly! Summer was spent at all sorts of EPIC events serving up the BEST post-race breakfast of LOVE! We are proud sponsors of the Susan B. Komen Race for the Cure–below is a picture of us dishing out bowls of LOVE to some race participants.
July 2010 — Alex and I pull ourselves away from the business for a weekend and join his family in Sedona, AZ for an annual trip to PARADISE.
August 2010 — We expand into more stores! The LOVE becomes available in a total of 112 King Soopers and City Markets Statewide plus Natural Grocers by Vitamin Cottage!! SHABANG! This is UBER-EXCITING!
October 2010 — LOVE GROWN FOODS: Oat Cluster & LOVE are now CERTIFIED GLUTEN-FREE and we also have STELLAR *NEW* PACKAGING PLUS 2 *NEW* FLAVORS!! We move into our own production facility, create the LOVE PAD (ping pong table, kegerator, flat screen TVs and all) and start “going into work” because we even have an office! We get word that Kroger is picking up 4 of our 5 flavors of LOVE and so we get busy baking!
November 2010 We hire on a team of LOVE BOMBS! Jason, who has been involved in the business since January, officially joins the team and we hire our first employees and bring on STELLAR “love seeds” to help us grow and get the job done.
December 2010 — We ship out TRUCK-LOADS of product and literally JUMP FOR JOY out of the pure THRILL for all that’s to come in 2011!